The First Law of Technology

Whenever there is a change in technology that affects consumer behavior, we always overestimate the impact of that change in technology on consumer behavior in the short-term, likewise we always underestimate just as significant the change in behavior is over the long-term. The Silicon Valley Wisdom Advertisements


The buzz here is all about marketing from consumer‘s standpoint.

If you take a look at marketing from this perspective, you might figure out that

Marketing matters. But what really counts is the Consumer.